The Event Lead Capture Grader analyzes 5 critical categories of lead capture for grading, each category containing a number of key parameters. Users enter a current rating for each parameter in each category, which is then scored and charted with a final grade by the grading tool.
The Event Lead Capture Grader factors in new lead capture technology, methods, and industry best practices to compare the users’ existing lead capture process with their maximum lead capture potential to help them improve broken processes, replace old methods, and improve overall event ROI.
The free online Lead Capture Grader can be used directly, or downloaded for free here.
